According to Google, 95% of the customers look for local businesses online. Another fact has it that 73% of online activity is related to local content. Since Google is the only search giant that boasts of a 66% share in the market, we can only assume the facts are accurate. But one thing is for certain - local businesses stand to gain much with online promotion. And since Google just released a new algorithm to provide more useful and relevant local search results to users, this area has now become very important for local business owners to look at.
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